Maudsley Charity Brand

Our brand and visual identity guidelines can be found on this page, including our logos, to be used in acknowledging our support. We are proud of the work of our grant holders and partners and want to work together to communicate your impact.

Communicating about your project

By working together to ensure high-quality and consistent messaging and use of our brand, we can help amplify the great work you do. We ask that you acknowledge our support in any communications you produce about the project including on your website, in presentations,  print materials and publications.

Your acknowledgement helps improve the charity’s visibility with current and potential donors, and it helps your project’s profile with other supporters who see that your work has been assessed and supported by us.

We have provided the Maudsley Charity logo in our official purple, as well as white and black, and in a variety of file formats that are ideal for either print materials or for use on screens and online.

Please download our logo packs and guidelines below. A quick guide to the most appropriate logo for a range of popular uses is included in with the logo files.

The detailed guidelines document covers a range of topics including messaging, notes for editors, images, press, publicity and socials. Please download and review this at your earliest convenience.

We know that not every organisation has the in-house graphic design skills or access to external expertise. We’re always happy to help. Please get in touch with any questions or requests for guidance in preparing your materials by sending an email to comms@maudsleycharity.org

Our Brand and Identity Guidelines

Our detailed brand guidelines explain the specifics of Maudsley Charity’s brand and identity – the visual elements such as colours and fonts – and information on how to correctly use our branding.