Our strategy

We are ‘Backing Better Mental Health’ by funding the ideas that will make a difference. Our Strategy details our plans and ambitions from 2019 - 2024 and beyond

Who we are

We are an independent NHS charity, we work together with South London and Maudsley NHS Foundation Trust, which provides the widest range of mental health services in England and the Institute of Psychiatry, Psychology and Neuroscience, King’s College London.

Our place

We're based in London, one of the most diverse cities in the world.

Our mission

Henry Maudsley believed that by bringing together clinicians, researchers and educators, our ability to understand and treat mental illness could be transformed. We represent a modern version of that vision in charitable form.

We fund and support the collaboration of experts – clinicians, researchers and people who have lived experience of mental illness – to make a positive impact in mental health.

Maudsley Hospital

How we operate

We give grants, funded from our endowment and donations, which range from multi-million pound clinical and research initiatives intended to drive change across the UK, to small scale projects supporting people who experience mental illness in south London.

We balance short and long-term goals. We want to make an immediate difference to lives and fund ideas which will have an impact on future generations.

What characterises the Maudsley Charity?

Our strategy reflects on what makes the Charity distinct. It looks at the things that help us define clearly who we are and what we want to achieve.

Maudsley Charity icon purple

Our partnerships Our ability to accelerate change by supporting collaboration in a centre of internationally recognised expertise We work closely with South London & Maudsley NHS foundation trust and the Institute of Psychiatry, Psychology & Neuroscience at King’s College London.​

Maudsley Charity icon purple

Our place We are located in an area with a highly diverse population and some of the highest levels of serious mental illness in Europe. By investing in understanding what works here we can contribute to improved mental health for everyone

Maudsley Charity icon purple

Our history We have existed in some form for more than 750 years. We play a role in protecting and ensuring access to important collections of historic documents and artefacts related to mental health. In doing so we contribute to reduced stigma and ensure that the future of mental health can be informed by the lessons of the past

Maudsley Charity icon purple

We are focused on solutions The challenges of mental ill health are enormous and complex but we are driven by the belief that these are surmountable and recovery is possible. We are committed to the spread and scale of ’what works’ beyond the projects we have funded

Maudsley Charity icon purple

We take a holistic view of mental health We recognising the interaction between mental and physical health, the impact of our environment and experiences on mental health, and the benefits of engagement with the arts

Maudsley Charity icon purple

We focus on mental illness We champion mental well-being for all, but have a specific focus in our work on the needs and ​ challenges of those who have experienced, or who are most at risk of experiencing, mental illness​

Strategic goals

By 2024 we will have…

We share a goal with our partners South London and Maudsley NHS Foundation Trust and the Institute of Psychiatry, Psychology and Neuroscience, King’s College London, to develop an programme of research, education and clinical innovation located in a new building that will create a step change in our understanding of and ability to prevent mental illness, intervene early and build resilience in children and young people. Our ambition is that all young people enter adulthood in good mental health.

Our grants framework focus:

  1.  Transformationlarge scale projects, with long term impact, maximising the power of collaboration
  2. Anchor programmesachieve positive impact, root us in our communities and our history, provide visibility and connection between the Charity, and our partner organisations
  3. Innovation and Improvementaccelerate change by funding in mid/large scale initiatives
  4. Community and Connection provide small grants for initiatives to support those who have been most unwell and/or are most disadvantaged

We will:

We will:

  • Develop our governance in line with the new Charity Code.

  • Invest in and support our staff –our aim is to retain a small, skilled and highly motivated team.

  • Match our investment strategy to our ambitions, by increasing the target total return from our endowment assets to CPI+4%.

  • Preserve the value of our endowment for future generations.

  • We will build the Charity’s capacity to fundraise beyond our current campaigns.

Our grants framework

Each of our funding streams will have distinct purposes and criteria but all our grants hold some criteria in common:

Positive impact The potential to make a positive impact on the lives of people who experience mental illness

Collaboration Commitment to collaboration in how they design and deliver their work​

Learning Commitment to learning, gathering evidence about what works (and doesn’t) and sharing this knowledge​

"For us it’s important that the lessons that are learned here are captured, and can inform what is going on across the whole NHS."

Rebecca Gray, Chief Executive of Maudsley Charity

Find out more about our work


    Our work

    We invest in and promote projects and research that make a tangible difference to the treatment and care of mental health service users. In this section of our...

    Read more VisualV1 - ArrowCreated with Sketch.

  • Exterior upper levels of Pears Maudsley Centre, showing a brick building, windows and balcony


    From new projects and pioneering research to fundraising, find out our latest news

    Read more VisualV1 - ArrowCreated with Sketch.